There are not many businesses, (or indeed individuals), currently trading that do not have some sort of presence on Twitter. It is not hard to understand why; Twitter is fast becoming the social networking platform of choice for all of us.
If, by chance, you aren’t familiar with Twitter, you can easily locate a quick Twitter introduction online.
That is not to say that other platforms do not have a place; of course they do. Twitter would not be anywhere near as much fun if we were all forced to use it; human nature, (rip MJJ), if nothing else.
The secret to its success is not really much of a secret really; being down to the simplicity of it. Once logged in, you are free to do what you wish from the comfort of your home page.
Whether you wish to transmit to the world, to one particular follower, or simply urge somebody to post something; it can all be done from the tweet box. What to send a general message? Well then you just type and send. What to send a message to someone in particular, but the world to see? Well then you just type @ before the user name, type away and send.
Just as easy; is developing your network of followers. With profiles easy to check and a host of ways to join in; significant numbers can be yours within days. Relevant, pithy and informative postings taken for granted of course. Many find that using a personalized background for Twitter helps attract followers, because it distinguishes you from other users.
It would be challenging to come up with a company that could not get Twitter to work for them. Whilst yes, others may find it more of a use, it is a universal platform. This is not only evidenced in the number of users of course, but in the n number of different types of user!
But anyone can join the Twittering party; be it to inform of the latest range of clothes; discounted hotel rates at short notice, or simply to advise a traffic jam in your area.
It would not be too risky of me to suggest other networking sites will come online, and is therefore not too risky to suggest Twitter will be superceded. Twitter will recede in popularity and use; but not for a good time yet. Twitter is here to stay for a while; growing stronger all the time.
